Our
craftsmanship
Be Maad, unique handcrafted jewelry
Ancestral know-how, artisanal creations
Carefully sourced in India, our stones are then custom-cut, shaped, and polished. Next comes the fine gold gilding process.
This method gives all our brass creations an 18-carat gold plating.
Exceptional craftsmanship
Cutting, polishing, assembly, setting, gilding: from one creation to another, these precious steps follow one another but are never the same! While we have been perpetuating this artisanal expertise for years, it remains above all unique and specific to each new piece of jewelry crafted.
More than 72 hours of work
Assembling, crafting, cutting, and hammering—our jewelry stems from refined expertise meticulously carried out by our artisans in our jewelry workshop. From selecting zircons, charms, and materials, most of our creations require an average of up to 72 hours of work.
Making of the Sangha Ring
Our label: Responsible Jewellery Council
Although our jewelry visually embodies our exceptional craftsmanship, Be Maad also holds a certification from the Responsible Jewellery Council. This certification is granted to jewelry companies committed to responsible and sustainable practices.
Our high-quality fashion jewelry all share the same craftsmanship.
No matter which piece you choose, our ancestral craftsmanship unites them all. Sangha, Lima, Reem, or Idylle: every collection follows the same artisanal principle. From the initial sketch to the final piece, only our talented artisans possess the skill to master this meticulous process.
Molding, shaping, cutting, carving, stamping—for long hours (often between 48 and 72) in our workshop, each piece comes to life through a carefully orchestrated succession of steps and gestures. This is how we are able to offer you these handcrafted women’s fashion jewelry pieces, made of brass gilded with 18-carat fine gold and stamped 100% handmade.